Fingerprint
Dive into the research topics where Marketing is active. These topic labels come from the works of this organization's members. Together they form a unique fingerprint.
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Scholars
-
Consumer Sentiment and Spending in Extreme Events
Ardakani, O. M. & Levine, L. R., Mar 26 2026, In: Review of Economic Analysis. 18, 1, p. 159–181 23 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile3 Downloads (Pure) -
Leaving the door open: Consumer brand orbiting on social media
Shin, H., Boukouyen, F., Fennell, P. & Dai, B., Oct 2026, In: Journal of Business Research. 215, 116326.Research output: Contribution to journal › Article › peer-review
-
Neurosales: a neuroscientific framework for sales research
Jones, W., Dugan, R. & Friend, S. B., 2026, In: Journal of Personal Selling and Sales Management. 46, 2, p. 173-192 20 p.Research output: Contribution to journal › Article › peer-review
1 Scopus citations