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Prof. Barney joined Georgia Southern University in 2021.
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Dive into the research topics where Christian Barney is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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Once Upon a Product: Storytelling with Online Product Descriptions: An Abstract
Barney, C., Breazeale, M. & Collier, J., 2023, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 281-282 2 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Contribution to book or proceeding › Chapter › peer-review
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The social influence of employee groups: Understanding the impact of employee groups on customer intentions through intimidation
Myles Landers, V., Esmark Jones, C. L. & Barney, C., Oct 12 2023, In: Journal of Business Research. 170, 114301.Research output: Contribution to journal › Article › peer-review
3 Scopus citations -
Deserving Pleasure through Pain: An Abstract
Hardman, H., Barney, C. & Landers, M., 2022, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 37-38 2 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Contribution to book or proceeding › Chapter › peer-review
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Ideally human-ish: How anthropomorphized do you have to be in shopper-facing retail technology?
Barney, C., Hancock, T., Esmark Jones, C. L., Kazandjian, B. & Collier, J. E., Dec 2022, In: Journal of Retailing. 98, 4, p. 685-705 21 p.Research output: Contribution to journal › Article › peer-review
14 Scopus citations -
Laughing in the face of embarrassment: Humorous marketing messages, excitement, and embarrassing products in retail
Barney, C. & Jones, C. L. E., Dec 27 2022, In: Psychology and Marketing. 40, 5, p. 979-994 16 p.Research output: Contribution to journal › Article › peer-review
10 Scopus citations