A Seasonal Marketing Strategy for a Coastal Resort Destination Area

H. Leslie Furr, Mark A. Bonn, Ed Seagle

Research output: Contribution to journal › Article › peer-review

Original languageAmerican English
JournalVisions of Leisure and Business
StatePublished - 1992

Keywords

  • Marketing strategy
  • Coastal resort destination
  • Marketing

DC Disciplines

  • Business

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