Advertising as an Entry Fee into High Demand Markets

Research output: Contribution to conference › Presentation

Abstract

This presentation was given during the European Association for Research in Industrial Economics Annual Conference.

Original language	American English
State	Published - 2013
Event	European Association for Research in Industrial Economics Annual Conference (EARIE) - Évora, Portugal Duration: Jan 1 2013 → …

Conference	European Association for Research in Industrial Economics Annual Conference (EARIE)
Period	01/1/13 → …

@conference{f70c539946964042b4c953c5fd34a970,

title = "Advertising as an Entry Fee into High Demand Markets",

abstract = " This presentation was given during the European Association for Research in Industrial Economics Annual Conference.",

author = "King, \{John T.\} and Michael Reksulak",

year = "2013",

language = "American English",

note = "European Association for Research in Industrial Economics Annual Conference (EARIE) ; Conference date: 01-01-2013",

}

TY - CONF

T1 - Advertising as an Entry Fee into High Demand Markets

AU - King, John T.

AU - Reksulak, Michael

PY - 2013

Y1 - 2013

N2 - This presentation was given during the European Association for Research in Industrial Economics Annual Conference.

AB - This presentation was given during the European Association for Research in Industrial Economics Annual Conference.

UR - http://www.earie2013.org/index.php?/earie/content/download/725/3993/file/EARIE%202013%20Conference%20Programme.pdf

M3 - Presentation

T2 - European Association for Research in Industrial Economics Annual Conference (EARIE)

Y2 - 1 January 2013

ER -