Abstract
The next time you listen to an advertisement on the television or read an ad in the newspaper, take notice at the use of the Internet. You will £nd that in many cases, the only method of contact provided is the company’s Web site. In fact, many companies are almost making it dif£cult to £nd their telephone information because they are requiring users to £rst seek out information “on our Web site.” We are truly an information society, and the Web impacts how we pay bills, shop for merchandise, or even £nd the school lunch menus for our children.
Original language | English |
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Title of host publication | Handbook of Human Factors in Web Design, Second Edition |
Publisher | CRC Press |
Pages | 85-105 |
Number of pages | 21 |
ISBN (Electronic) | 9781439825952 |
ISBN (Print) | 9781410611994 |
DOIs | |
State | Published - Jan 1 2011 |
Externally published | Yes |
Scopus Subject Areas
- General Engineering
- General Computer Science