Corporatizing sports: Fantasy leagues, the athlete as commodity, and fans as consumers

Research output: Contribution to book or proceedingChapterpeer-review

Original languageEnglish
Title of host publicationKinderculture
Subtitle of host publicationThe Corporate Construction of Childhood
PublisherTaylor and Francis
Pages187-200
Number of pages14
ISBN (Electronic)9780429963643
ISBN (Print)9780813344898
StatePublished - May 4 2018

Scopus Subject Areas

  • General Social Sciences

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