Abstract
We examine DfE innovation efforts and whether they should be channeled towards product or process improvement. Product improvements would be supported by R&D efforts and better received by consumers. Process improvements would lead to lower costs but such efforts would not impact consumer preferences since they are invisible to consumers.
Original language | American English |
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State | Published - May 6 2018 |
Event | Production and Operations Management Society Annual Meeting (POMS) - Duration: May 6 2018 → … |
Conference
Conference | Production and Operations Management Society Annual Meeting (POMS) |
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Period | 05/6/18 → … |
Keywords
- Dfe Innovations
- Process
- Product
DC Disciplines
- Business Administration, Management, and Operations
- Operations and Supply Chain Management