DfE Innovations: Product versus Process Focus

Research output: Contribution to conferencePresentation

Abstract

We examine DfE innovation efforts and whether they should be channeled towards product or process improvement. Product improvements would be supported by R&D efforts and better received by consumers. Process improvements would lead to lower costs but such efforts would not impact consumer preferences since they are invisible to consumers.

Original languageAmerican English
StatePublished - May 6 2018
EventProduction and Operations Management Society Annual Meeting (POMS) -
Duration: May 6 2018 → …

Conference

ConferenceProduction and Operations Management Society Annual Meeting (POMS)
Period05/6/18 → …

Keywords

  • Dfe Innovations
  • Process
  • Product

DC Disciplines

  • Business Administration, Management, and Operations
  • Operations and Supply Chain Management

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