Eco-investments: Eco-efficiency versus Eco-innovation

Research output: Contribution to conferencePresentation

Abstract

Presented at the INFORMS Annual Meeting

We examine environmental investment efforts and whether they should be channeled towards cutting production costs through gains in process-oriented resource productivity (eco-efficiency) or product-oriented eco-differentiation that lowers customers' water/energy/fuel use and related costs (eco-innovation), benefits that justify price premiums, and drive increased market share. While eco-efficiency is easy to pursue with little expertise and capital investment, eco-innovation requires the firm to deal with challenges of managing technology and time-to-market uncertainty.

Original languageAmerican English
StatePublished - Nov 1 2018
EventINFORMS Annual Meeting -
Duration: Nov 1 2018 → …

Conference

ConferenceINFORMS Annual Meeting
Period11/1/18 → …

DC Disciplines

  • Business Administration, Management, and Operations
  • Operations and Supply Chain Management

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