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Exploring consumers’ skincare retail patronage
Bo Dai
, Lou E. Pelton
Marketing
Georgia Southern University
University of North Texas
Research output
:
Contribution to journal
›
Article
›
peer-review
15
Scopus citations
Overview
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Social Sciences
Congruence
100%
Retail Patronage
100%
Self-Image
85%
Online Survey
14%
Consumer Intention
14%
Self-Construals
14%
Decision Choice
14%