Abstract
Pharmaceutical firms have increasingly used acquisition to buttress internal product development efforts. Using a multi-agent simulation of the pharmaceutical industry we gauge the effectiveness of acquisition to improve product pipeline and financial performance. We find significant positive effects on short term performance while long term effects are less certain.
Original language | American English |
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State | Published - May 2014 |
Event | Production and Operations Management Society Annual Meeting - Washington, D.C. Duration: May 1 2015 → … |
Conference
Conference | Production and Operations Management Society Annual Meeting |
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Period | 05/1/15 → … |
Disciplines
- Business
Keywords
- Financial performance
- Internal product development
- Multi-agent simulation
- Pharmaceutical
- Product pipeline