Profiling Foreign Visitors in a Diverse Florida Community: Impact for Destination Planning

Mark A. Bonn, Angela Hausman, H. Leslie Furr

Research output: Contribution to conferencePresentation

Abstract

Travel and tourism contributes substantially to the economy in Florida, where 48.7 million people vacationed in 1998. Almost 8 million of these were foreigners (THCVA, Inc, 1999). In 1997 alone, Florida visitors spent over $40 billion and tourism directly employed almost 800,000 Floridians (Florida Department of Revenue, 1998).

Original languageAmerican English
StatePublished - May 24 2000
EventAcademy of Marketing Science Annual Conference (AMS) -
Duration: May 24 2000 → …

Conference

ConferenceAcademy of Marketing Science Annual Conference (AMS)
Period05/24/00 → …

Keywords

  • Destination planning
  • Florida
  • Foreign visitors
  • Profiling

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