Abstract
The popularity of social networking sites continues to grow worldwide with varying acceptance in different regions. This study examines culture and gender effects on SNS use by comparing users from Saudi Arabia, a culture known for conservative religious values, to users from the United States, an individualistic culture.
Original language | American English |
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State | Published - Nov 17 2012 |
Event | Refereed Research Paper in the Proceedings of the Decision Sciences Institute - Duration: Nov 17 2012 → … |
Conference
Conference | Refereed Research Paper in the Proceedings of the Decision Sciences Institute |
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Period | 11/17/12 → … |
Disciplines
- Business Administration, Management, and Operations
- Operations and Supply Chain Management
Keywords
- Differences in culture
- Saudi Arabia
- Self-presentation
- Social networking
- Social networking sites
- United States