The creation of stunt cheer: A story of innovation, cheerleading and gender politics of sport

Nancy L. Malcom, Christina Gipson, Kristen S. Pirie, Rachel Miller Wood

Research output: Contribution to book or proceedingChapterpeer-review

Abstract

Malcom et al. use a mixed-methods approach to examine the emergence of STUNT as an innovative new form of competitive cheerleading. Created as a direct response to a court case in which a U.S. federal judge declared that traditional forms of cheerleading failed to comply with Title IX's legal mandate for gender equity in sport, STUNT can be seen as representing both social and organizational innovation in sport. The story of STUNT cheer highlights the gender politics of American sport, illustrating how sport as a social construction is shaped by both government institutions and social norms of gendered athleticism.

Original languageEnglish
Title of host publicationSocial Innovation in Sport
PublisherSpringer International Publishing
Pages245-264
Number of pages20
ISBN (Electronic)9783030637651
ISBN (Print)9783030637644
DOIs
StatePublished - Mar 19 2021

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