The Evolving Patterns of the Concept of Positioning: Some Initial Findings—An Abstract

Social Sciences

• Content Analysis 100%
• Qualitative Method 50%
• Marketing Strategy 50%
• Country of Origin 50%
• Knowledge Development 50%
• Theory Development 50%
• Consumer Perception 50%
• Buying Behavior 50%
• Marketing Management 50%
• Impact Of Social Media 50%
• Market Share 50%
• Consumer Research 50%
• Consumer Involvement 50%